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	<title>Lost in Japan &#187; advertising</title>
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	<link>http://lostinjapan.groth.hm</link>
	<description>Stop, Listen, Contemplate</description>
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		<title>Brilliant Japanese coffee commercials</title>
		<link>http://lostinjapan.groth.hm/archives/2008/07/brilliant-japanese-coffee-commercials/</link>
		<comments>http://lostinjapan.groth.hm/archives/2008/07/brilliant-japanese-coffee-commercials/#comments</comments>
		<pubDate>Mon, 21 Jul 2008 13:04:46 +0000</pubDate>
		<dc:creator>Johan</dc:creator>
				<category><![CDATA[Japan]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[coffee]]></category>
		<category><![CDATA[commercial]]></category>

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		<description><![CDATA[The best commercials on Japanese TV recently are the coffee commercials, in my opinion (that is, if you don&#8217;t include the Softbank commercials, of course, since they are in a class by themselves)
Lately, two coffee brands stand out; JT Roots and Georgia.　
Here&#8217;s my current favorite JT Roots commercial:

I don&#8217;t think I need to explain or [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Over-priced chocolatier Noka coming to Japan</title>
		<link>http://lostinjapan.groth.hm/archives/2007/01/over-priced-chocolatier-noka-coming-to-japan/</link>
		<comments>http://lostinjapan.groth.hm/archives/2007/01/over-priced-chocolatier-noka-coming-to-japan/#comments</comments>
		<pubDate>Mon, 22 Jan 2007 05:38:05 +0000</pubDate>
		<dc:creator>Johan</dc:creator>
				<category><![CDATA[Japan]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Chocolate]]></category>
		<category><![CDATA[Noka]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[Tokyo]]></category>

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		<description><![CDATA[
On 30th of March this year, new fashionable shopping/business/leisure district Tokyo Midtown opens in Roppongi, Tokyo (it&#8217;s situated in the old Self-Defense Force Agency Headquarters location between Roppongi and Akasaka).
I browsed through the list of shops which are to open in the complex, and one of them was, to my big surprise, Noka Chocolate. If [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>It&#8217;s not your fault, Kimi</title>
		<link>http://lostinjapan.groth.hm/archives/2006/12/its-not-your-fault-kimi/</link>
		<comments>http://lostinjapan.groth.hm/archives/2006/12/its-not-your-fault-kimi/#comments</comments>
		<pubDate>Wed, 13 Dec 2006 14:48:43 +0000</pubDate>
		<dc:creator>Johan</dc:creator>
				<category><![CDATA[Japan]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[softbank]]></category>

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		<description><![CDATA[Softbank are running yet another brilliant ad right now. This time, it&#8217;s an ad for the new gold plan which entitles free calls between Softbank users weekdays beteen 1 and 9 PM.

Summarized translatiion:
Girl 1: Ok, call me later, before nine.
Girl 2: Yeah, I&#8217;ll call your cellphone, until nine, right.
Girl 3: We&#8217;ll call you too, Kimi.
Kimi [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Kiefer Sutherland digs Calorie Mate</title>
		<link>http://lostinjapan.groth.hm/archives/2006/07/kiefer-sutherland-digs-calorie-mate/</link>
		<comments>http://lostinjapan.groth.hm/archives/2006/07/kiefer-sutherland-digs-calorie-mate/#comments</comments>
		<pubDate>Mon, 17 Jul 2006 01:04:41 +0000</pubDate>
		<dc:creator>Johan</dc:creator>
				<category><![CDATA[Japan]]></category>
		<category><![CDATA[24]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[commercial]]></category>

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		<description><![CDATA[Japan is infamous for paying big bucks for Hollywood stars to come over here and participate in various commercials, ranging from consumer loans (Beckhams), coffee (Tiger Woods et al), cars (everyone) and diet supplements (Kiefer Sutherland). I don&#8217;t really know why this type of advertising is so successful here; I guess regular people love to [...]]]></description>
		<wfw:commentRss>http://lostinjapan.groth.hm/archives/2006/07/kiefer-sutherland-digs-calorie-mate/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
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		<title>Jason Kottke switches to skyscraper ads</title>
		<link>http://lostinjapan.groth.hm/archives/2006/02/jason-kottke-switches-to-skyscraper-ads/</link>
		<comments>http://lostinjapan.groth.hm/archives/2006/02/jason-kottke-switches-to-skyscraper-ads/#comments</comments>
		<pubDate>Fri, 24 Feb 2006 08:55:45 +0000</pubDate>
		<dc:creator>Johan</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[kottke]]></category>

		<guid isPermaLink="false">http://lostinjapan.groth.hm/archives/2006/02/jason-kottke-switches-to-skyscraper-ads/</guid>
		<description><![CDATA[A-List blogger Jason Kottke has recently given up his &#8220;pro&#8221; blogger status by stopping his micropatronage (i.e. donations from subscribing readers) and settled for a more &#8220;normal&#8221; blogging approach, namely advertisements. 
Check out the new look of Kottke&#8217;s site here.
(via Waxy.org)
&#8230;
&#8230;
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[EDIT] In case you didn&#8217;t get it, this was sort of an inside joke by [...]]]></description>
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		<slash:comments>0</slash:comments>
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